Secure Printing, Codes, OVDs, RFID, Secure Memory and Authentication ICs
The level of threat from counterfeiters is growing. More and more products and sectors are being penetrated by counterfeits as the technologies employed, their resultant capabilities and their distribution networks become ever more sophisticated.
As a result, a growing number of sectors and the brand owners within them utilize anti-counterfeiting, brand protection and product/device authentication solutions. New technologies have been introduced, and combinations of solutions are used to provide effective results at the right price point.
The study from ABI Research (www.abiresearch.com) covers the major applications of these technologies, examining in particular the growing implementation of new solutions and the growth potential created by that increased demand from brand owners and manufacturers is .
The market is broken down for each of the key vertical groups with solution attach rates and revenues forecast for each sector.
Review of the developing ecosystem, brand owners’ decision making, and best practices to enter and serve this fast growing market are also included.
Details are available at http://www.abiresearch.com/research/1005642